RURAL TOURISM DEVELOPMENT IN THO SON COMMUNE, HON DAT DISTRICT, KIEN GIANG PROVINCE
DOI:
https://doi.org/10.18173/2354-1067.2024-0018Keywords:
tourism, rural tourism, Tho Son, Hon Dat, Kien GiangAbstract
Tho Son commune (Hon Dat district) has much potential for developing rural tourism but lacks relevant research for such development. This study was conducted to analyze and evaluate the potential and current situation and propose solutions to develop rural tourism in the study area. Methods of secondary data collection and processing, field observations, questionnaire survey, and structured interview were used. Research results show that Tho Son commune has various advantages, such as convenient location, diverse and attractive tourism resources, friendly locals, yet faces barriers, including transport system is not synchronized, tourism facilities are not up to par, tourism workforce is weak and lacking, services and types of tourism are not diversified, and the promotion of the destination's image is still limited in rural tourism development. Some solutions to overcome the above barriers are proposed with a hope to provide useful references in rural tourism.
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